A story is a theme in motion.
But a theme alone does not a story make. Nor is the plot the story. Put that theme into a context, a structure, and then ask: what happens? That’s your story.
It’s the essence of the tale, the underlying purpose through which all obstacles are overcome and defined. It’s the language of all human expression, how we understand, learn, feel, and grow. A well told story lodges a spot in its audience’s heart, and keeps burning there. It changes them.
To be constantly after the best telling, the most focused route to that core purpose, to execute that theme with quality craftsmanship, is to be bound by story, for story, to story: to be Storybound.
Follow more of our adventures in storytelling on social media: @bestorybound